Our Story

hijoey was born in Toronto, Canada in 2019. We're a specialty shop offering a curated selection of quality pet products. Our focus is on empowering independent designers from our community to create collections that will help build confidence for you and your best friend.

We also design and produce our own line of modern products for pets, including our featured voice-recordable dog buttons, customized-floor mats, & more. We've partnered with ethical manufacturers across Canada and beyond, crafting each piece with both a minimalist aesthetic and modern function in mind.

We're committed to partnering with animal rescues and adoption shelters in our local communities.

Our Mission

Not knowing how to help a stressed out pet is absolutely heart-breaking. Honestly, who has enough time to decipher what your pet is trying to communicate or keep up with all the latest dog training trends? Plus, forking over hundreds of dollars for trainer tricks that only work when they see hot dogs in your hand is so last year.

Meet hijoey. We exist with one goal in mind: to help inspire confidence and curiosity for you and your best friend. Our focus is on building effective community-backed experiments and with our 100 day money-back guarantee, now you can write your own story.